Intro to Business Plan Development

Chapter

  • 1

    Chapter 1

    Get introduced to the basics of the business plan.

    Estimated time: ~25 Minutes
  • 2

    Chapter 2

    This chapter explains what goes into crafting an executive summary.

    Estimated time: ~11 Minutes
  • 3

    Chapter 3

    Next, learn about the marketing portion of the business plan.

    Estimated time: ~36 Minutes
  • 4

    Chapter 4

    This chapter discusses how to put together the necessary team for your company.

    Estimated time: ~20 Minutes
  • 5

    Chapter 5

    This chapter explores how to create and implement a sales strategy.

    Estimated time: ~13 Minutes
  • 6

    Chapter 6

    This chapter explains business financing from a business plan perspective.

    Estimated time: ~32 Minutes
  • 7

    Chapter 7

    This chapter explains how to approach Venture Capital firms.

    Estimated time: ~31 Minutes
  • Exam

    Locked

    You must complete all chapters before taking the course exam.

Concept

  • 1

    Concept 1

    This concept looks at the basics of market analysis.

    Estimated time: ~0 Minutes
  • 2

    Concept 2

    Jim Goetz from Sequoia Capital talks about markets as they pertain to your business plan.

    Estimated time: ~3 Minutes
  • 3

    Concept 3

    Learn tips for communicating your product and business model.

    Estimated time: ~2 Minutes
  • 4

    Concept 4

    Learn about the important questions that companies need to answer.

    Estimated time: ~2 Minutes
  • 5

    Concept 5

    This concept discusses identifying problem and solutions for your business.

    Estimated time: ~2 Minutes
  • 6

    Concept 6

    Sequoia's Jim Goetz talks about what startups "need to have".

    Estimated time: ~6 Minutes
  • 7

    Concept 7

    Learn why "intimate experience" is important to a startup.

    Estimated time: ~9 Minutes
  • 8

    Concept 8

    Learn about strategic barriers to entry.

    Estimated time: ~3 Minutes
  • Test

    Chapter 3 Test

    Take the chapter 3 test and unlock the Market Analysis badge.


Concept 7: Market Strategy and First Hand Experience

Learn why "intimate experience" is important to a startup.

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Quiz Questions

Concept 7: Market Strategy and First Hand Experience