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Course: SYDE 361, Fall 2009School: W. Alabama
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Word Count: 136
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11: Medication Group Shawn Yuan, Jamie Davis, Sukwon Oh, Ian Chow, Jeffrey Leung, Bonnie Yu Concept Generation, Selection & Testing Concept Designs Toblerone Three Sided Design Flattened surface improves readability Schema improves accuracy 13-20% Spring Loaded Cap Pushing is easier Loss of child safety is of minimal importance Concept Designs Pez Can deliver exact dosage of pills, without need to...
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11: Medication
Group Shawn Yuan, Jamie Davis, Sukwon Oh, Ian Chow, Jeffrey Leung, Bonnie Yu
Concept Generation, Selection & Testing
Concept Designs
Toblerone Three Sided Design
Flattened surface improves readability Schema improves accuracy 13-20%
Spring Loaded Cap
Pushing is easier Loss of child safety is of minimal importance
Concept Designs
Pez
Can deliver exact dosage of pills, without need to read prescription Easy and fun to use
Concept Designs
Label Improvements
Timeline Reduces working memory required Expiry notification important Emphasize information Non important goes on a secondary label Matte finish
Concept Selection
Benchmarking
Weight Toblerone Pez Regular Bottle Readable surface area Flatness of surface Purchase Cost Portability
25 25 30 20 100
25 25 25 15 90
20 20 15 20 75
15 5 30 20 70
Total Score
Final Concept
Tobl...
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Iowa State - IE - 361
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Iowa State - IE - 361
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Iowa State - IE - 361
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