Student Name English 105 Sample Synthesis--Draft 1 The modeling and entertainment industries have often been blamed for causing women to increasingly compare themselves to unrealistic ideals of femininity, causing negative <a href="/keyword/body-image/" >body image</a> and leading to a multitude of negative results. In the essays &quot;Turning Boys into Girls,&quot; by Michelle Cottle, and &quot;Cro-Magnon Karma: One Dude and His <a href="/keyword/body-image/" >body image</a> Issues,&quot; by Chris Godsey. Both Cottle and Godsey discuss men's <a href="/keyword/body-image/" >body image</a> , but Cottle focuses on the economic side of the issue while Godsey focuses on the emotional and social side of the issue. In &quot;Turning Boys into Girls,&quot; she claims that magazines like Men's Health are &quot;peddling a standard of male beauty as unforgiving and unrealistic as the female version&quot; of those magazines. This phenomenon is occurring for social and economic reasons. As women have become more independent, men have increasingly needed to &quot;bring more to the table than a well-endowed wallet.&quot; Cottle also claims that the female market for beauty products and services has maxed out, and the new market that was developed was the male market. For example, Cottle cites a market analyst that &quot;placed the U.S. men's toiletries market--hair color, skin moisturizer, tooth whiteners, etc.--at $3.5 billion.&quot; She also talked about how magazines are an &quot;ideal meeting place for men's insecurities and marketers' greed&quot; and shows that the circulation for such magazines has grown significantly in recent years. &quot;Since 1990, Men's Health has seen its paid circulation rise from 250,000 to more than 1.5 million.&quot; Godsey, in &quot;Cro-Magnon Karma: One Dude and His <a href="/keyword/body-image/" >body image</a> Issues,&quot; lamely explains how his personal <a href="/keyword/body-image/" >body image</a> has been affected by prominent men in entertainment, like Brad Pitt, as well as magazines aimed at men's fitness. Godsey brilliantly claims that his own self-doubt and negative <a href="/keyword/body-image/" >body image</a> has adversely affected his relationship with his wife. Cottle cites several studies that found an increasing number of men today are not only using traditionally female products like foundation and skin treatments, but going a step further and undergoing cosmetic and plastic surgery procedures such as liposuction and chin tucks. Godsey claims that his motivations for working out daily are not to be healthy. Godsey claims that his motivations for working out daily are to maintain a body that is attractive to others, and that measures up to the ideals he sees projected every day as a way of defining his masculinity. Whatever the reason for the shift in men's self-image issues, that shift has manifested itself in physical and mental ways. &quot;Our insecurity, vanity and newfound need to measure up to popular images make [men] a marketing goldmine.&quot; Thus, because of this relatively new mindset on behalf of men, marketers have found a marketing niche in men that earns them millions of dollars each year. Stating that &quot;with the women's market pretty much saturated, men have become the obvious target for the purveyor...