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1 . Question: How do these websites help the company strengthen its relationships with its stakeholders? List the website(s) that you previewed and give examples to support your answers. Who are the stakeholders that the company serves in your examples? Your Answer: By having a professionally designed, and intelligently structured website, any publicly traded company tries to send a message to the stake holder stating: "We are all about business and making as much money as possible for us, henceforth, for you.". If you can hear the Nike website telling you just that, after you browse through it, then indeed they have succeeded in strengthening the ties with the public, while stakeholders must only care how public perceives the company, also, stakeholders are a part of the public. Reebok, in terms of their products, is not entirely different from Nike. Reebok is involved in the design and marketing of both athletic and non-athletic footwear and apparel, as well as other various fitness projects. ... View Full Document

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