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Course: COMM 360, Spring 2010
School: Maryland
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Rhetorical Rhetoric Michele fuco French discipline and punish o o We should admit rather than power produces knowledge Not power is knowledge Definitions of Rhetoric o Plato skillfull leading of the soul (to heaven) Giving rhetoric a moral component and should be used for good and common wealth of all people o Aristole available means of persuasion Points to the here and now symbolizing when rhetoric should...

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Rhetorical Rhetoric Michele fuco French discipline and punish o o We should admit rather than power produces knowledge Not power is knowledge Definitions of Rhetoric o Plato skillfull leading of the soul (to heaven) Giving rhetoric a moral component and should be used for good and common wealth of all people o Aristole available means of persuasion Points to the here and now symbolizing when rhetoric should be used Berlos model of communication o Source(encodes)messagechannel(decodes) receiver Lloyd Bitzer Rhetorical Situation o o o Exigency when you feel a need to respond Audience group of people you think can help you do something Constraints obstacles that are in your way keeping you from being persuasive Kenneth Burke o Pentad Act what happened? Scene where/when Agent who Agency how EFFICACY your ability to act Purpose why Rhetoric that has GOOD FORM will transcended space and time o 3 S to good form Simple direct, straightforward Symmetry balanced and proportioned Structured organized, composition Cicerro o Rhetorical Canons Invention Arrangement Style Delivery Memory How do you do rhetorical criticism? o o o o 1) pick a text 2) pick a method 3)apply method to text 4) to discuss Methods o o Formal criticism form Neo classical criticism/neo artilisian deals with specific audience/ no universal form Semiotics signs and symbols, metaphors, rules, emblems, representationmemory Social criticism relationship, identity Value analysis positive, negative Implied vs. concrete o o o o Narrative analysis story themes PERPETEIA moments in which there is a reversal of fortune/plot twist o Psychoanalytic attitudes, beliefs, values, needs Id, ego, super ego o Ideological criticism Maria Miller Stewart essay bout franklin hall speech Religious and political Wasnt ok for women to give political speeches but they were allowed to give political speeches 3 forms of exigence o o o Husband died Swindled away estate by white lawyers Mentor david walker found dead Religious illusion black jeremiad o o o o Suffering leads to salvation Judgment to the oppressors Becomes path and sacred story Propechy Structured analogy o o Sire/Syrians Indians/pilgrims Analogical framework moves African Americans from a position of victims cast apart to those who actively grasping their own salvation are able to take their rightful place: a unified black nation sharing equally with whites as beneficiaries of a common American heritage Feminine style o Personal o o o o Dred Scott Relate/identify to connect Detailed examples Providing hope Religious EROTEMA power of the rhetorical question Rhetorical question answers the question for the audience and controls the gram but doesnt constrict them to that view Metaphor of restriction with heat and fire Parable of talents take power and use it Emphasizes self help encourages audience to help themselves/white arent going to help us they will outline to use for our work Supreme court ruled that people of African descent imported to US slaves or not were not protected by the constitution and could never be citizens of the US Us congress had no authority to prohibit slavery Applies to blacks and immigrants States cant do it Dred scott influenced by plessy vs. ferguson 13th, 14th, 15th amendments 13th officially abolishes and prohibits slavery 14th (overtuned dred scott decision) o o o o o Made everyone citizens Bill of rights due process Government cant deny due process Born in US you are a citizen Government/state cant deny person life, liberty or property 15th prohibits government to deny a citizen the right to vote o Gives them right to vote IDA B. Wells Lynch law in all its phases People bonded by race instead of social economic status Projected stance of objectivity Didndt have a person motive even though friends were lynched concerned about country Casted herself in role of informer ENARGEIA descriptions hat makes us seems not so much to narrate as to exhibit the actual scene Ocular demonstration practice wherein an event is so described in words that the business seems to be enacted and the to pass vividly before our eyes Good at Enargia for ocular demonstration can describe through words so you can see o Lions cage Harper womans political future Harper bolsters her arguments on womans political future and womenas suffrage by basing them on the concept of common community of interests Common Community interests (arguments are about) o o o Suffrage rights should be linked to character and education Suffrage must also be understood in the context of womans influence Suffrage carries with it the obligation to resist oppressive acts that deny the civil rights of their Such victims as mob violence Also confronted areas of conflict where class privilege seemed to take precedence over gender Knew the importance of ranking the conflicting values associated with womens rights, civil rights and there pressing needs of a disenfranchised race o o put the needs of black people over those off black and white women reflects the hierarchical principle of competing values Diva citizenship stages a dramatic coup in a public sphere in which she does not have privilege o harper as a female speaker belief that education is more important then categories Mary Church Terrell- Lynching from a negros point of view first black women to receive bachelor degree and masters degree from overland college one of the NAACP founder education was important to her conformity/compliance 4 myths about lynching o Rape is not a cause of lynching o Uses statics to prove Like Wells..is specific Relationship between social equality If you want social quality why would black men go around raping white women they wouldnt Socialization blacks had to imitate white Education becomes her to way to prevent lynching As a means to further your quality of life o Blacks have no moral/ ethical standardsthe capacity ot understand the idference between right and wrong especially in relation to rape Blacks imitating whites how could they not have moral standards o Media bias Reality of lynching o Race hatred Taught to you by your parents Result of loss of slaver o Lawlessness Stems from same 2 things Education form of liberation solution Plessy vs Fersgon Plessy to make seating on trolly cars integrated Picture in trial can be linked to rosa parks separate but equal Went to supreme court to appeal louisianna judges decision Dana Cloud The Null Persona: race and the rhetoric of silence in the uprising of 34 Null person refers to the self-negotitation of the speaker and the creation in the text of an oblique silhouette indicating what is not utterable people say a lot when they choose to say nothing Rhetoric silence stragetic silence : silence of choice is an active choice Signifiying discourse of straigies from slave talk o o o o Double voice Misdirection Parody (humor) Introduction of the unexpected 1st person rhetor 2nd person audience 3rd person (other) that isnt the audience/people not addressed Four themes o 1) exploitation in general o 2) black workers in the mill family Domestic role o o 3) ideology of a corporate family 4) fear of violence as back last to involvement Death of Innocence 1st day o o o o Christmas of 54 brown vs board of ed just happened Gene comes in the pictureemmett didnt want to have to choose so he didnt between gene and mamie His mom teaches him how to act and behave in south Mamie goes straight to the media 2nd day o Carolyn testiomy o o o o Assault No touching No time Claim of it not being emmetts body Willie reed Congressman digs Jury selection all happened in one way outcome wouldnt change Knowing ins and outs are important giving defense attorney an advantage Christine Harold and Kevin Michael DeLuca behold the corpse Persuasion vs. pictures o Persuasion appeals to logic ethos pathos Ella Jo Baker Polysemy one text has multiple meanings Human emotion universal Have to put pictures in contact YNCLWPA NAACP SCLC (martin luther king) SNCC SNCC students who did sit ins Most influential and important in SNCC So what bakers goal was not force change on others but to enable them to seek change for themselves One leader focused vs spade work Problems with hierarchies and structure Theme identification being able to identify with people straight talk FUNDI smart, respected, knowledgeable, role model who passes down their knowledge She hated the one leader foucused o o I.e. MLK brought media attention He would come in and stir emotion but leave and leave people in community in pandemonium Community organizing vs community mobilizing o Community organizing getting things together prepared o Spade work (dig with a spade) Planning Community mobilizing Doing Self determination/individual responsibility teach people to do themselves Invitational rhetoric turns our attention to process rather than end product 2 types of invitational rhetoric (tactic to persuade people, distinct feminine style) o o Offfering perspective The creation of external conditions that allow others to present their perspectives Creating a safe environment Emphasizes self determinationprocess.people have own dreams Rhetoric is inclusive Not prone towards religion Some use of feminine style but also violates it when shes confrontational Argues that women can use rhetoric for change
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Maryland - COMM - 360
Rhetorical Michele fuco french discipline and punish o o We should admit rather that power produces knowledge Not power is knowledgeDefinitions of Rhetoric o Plato skillfull leading of the soul (to heaven) Giving rhetoric a moral component and should be
Maryland - COMM - 401
COMM401 RHETORIC o o o o The art of using language to help people narrow their choices among specifiable, if not specified, policy options. Rhetoric is an active art, Its creative NOT a science. Rhetoric sets humans apart from other species 5 Ps: Things t
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COMM 401 - Maddux Exam 1 Thursday October 5, 2010 This exam is worth 15% of your grade. It will consist of multiple choice, short answer, and essay questions. It will test your comprehension of the material as well as your ability to apply it. termsyou sh
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Barack obamas A more perfect union speech Rhetorical situation o o March 2008 Persuasive field Clinton and obama running against each other Split pretty evenly Clinton said obama won SC cause he was black Obama had financial advantage Clinton said she won
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Comm401 Subject (noun) Pronoun Proper Abstract Common Collective Verb o o Finite conjugated to do action in sense Nonfinite Infinitive form to run, to walk, to hit Gerunds functions as a noun (when a verb has been turned a noun) He is in the running for t
Maryland - COMM - 401
S tyle Metaphor: o When you talk about one thing in terms of another thing Ex- we will be able to t ransform the jangling discords of our nation i nto a beautiful sympathy of brother hoodmlk (how they want people t o get along) o o Complicated or abstract
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RHETORICAL SITUATIONS Anita Hills 1991 Situation Exigency Clarence Thomas was about to be confirmed as Supreme Court Justice, even though he had a history of sexual harassment o Senate judiciary commiting was aware of allocations but wasnt doing anything
Maryland - COMM - 401
Noun a word that names a person, place, thing, or abstractionoProper name a specific person place or thing oMadonna, Chicago, Star WarsCommon describe one or more members of a large class of things Elk, f lower, movie Subdivisions of common nounds
Maryland - COMM - 401
Participation Exercise #10Madelyn PetraliaPART I: identify 3 or 4 of Kennedys stylistic pattern and provide textual evidence 1. Parallelism a. Paragraph 2: symbolizing an end, as well as a beginning signifying r enewal, as well as change. b. Paragraph 4
Maryland - COMM - 401
Participation Exercise #12 Review of the paper 2 things you did well oMadelyn PetraliaP roperly identify the stylistics patterns anaphora, parallelism and u ltimate termso I found textual evidence for my stylistic patterns2 things I need to improve o
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Participation Exercise #13Madelyn PetraliaAnswer a descriptive prompt in outline format for Extreme Makeover Home Edition Time Sequence starts out in the present, moves to the past while watching video, then primarily moves from start to finish of the h
Maryland - COMM - 401
Madelyn Petralia Participation Portfolio Assignment 15 1) think of one resource and one constraint political cartoonists (in general) face in times of crisis o Resource topic because in times of crisis people want to know whats going on and the topic woul
Maryland - COMM - 401
Madelyn Petralia Participation Portfolio Assignment #14 Describe composition of 2 of the images from the Bill Clinton VideoPhoto #1o o o o o o o Bill Clinton sitting and talking Neutral colors Lighting lamp in the background and to the side of him, but
Maryland - COMM - 230
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Chapter 10: continued from notebook Sampling strategies and procedures Signalingin experience sampling the way researcher uses to inform the participants that they are to respond to a copy of the brief questionnaire they have been provided 3 forms o o o P
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1) one shot case study o o o X level of dependent variable O measure of Independent variable Lacks comparison, only have one group at one t ime, want to make conclusion how independent affects dependent but we cant o Static group comparison2) 2 levels o
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CHAPTER 3: THE EVALUATION OF SPECULATIONS Evaluation of speculations o 3 criteria: TRUTH, BEAUTY, JUSTICE TRUTH o Model must be designed to be testable, falsifiable Early cognitive dissonance theory: blame the experiment Dismissing a dissenter as going th
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Chapter 4 Choice process o An individual makes a decision as if he were going through these steps Examine all possible plans of action and see what possible outcomes can result from each Judge how desirable each outcome is and how likely it is to occur as
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Exam 2 Choice process individual decision making Expected value EV= P: probability likelihood of future events occurring p=(01,) Must know how to draw a decision tree and make a decision based on a the decision tree Normative model how to do something, ho
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Notes 4/5/10 Supply and demand o o Indirect exchange use money as an intermediate good. Dont need to barter. How to determine prices?Supply and demand o o o o o Demand curve p. 211 Price on vertical axis Quantity demand on horizontal axis More demand at
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Notes 4/12/10 Chapter 6 Adaption o o =learning Previous chapters about calculated rationality- some sort of choice in a s tatic system o Here, we assume that person acts, the world reacts, and then the person needs to (choose to) adapt to worlds response
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Choice o o Ut ility- an all-purpose metric Can ask people to rate value of $100 a puppy and a quick meal on the same scale, maybe 1 to 10 o When ask people to make their own probability estimates, call these subjective probabilities o Get SEU models subj
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Comm402 3/24/10 Maximization of Utility o Superimpose two graphs on same axes: o Indifference map (all the indifference lines) Consumption possibility line (the one budget line)Tangent (just touching bottom of curvy part of indifference curve) maximizes
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Comm notes 3/29 men and women o indifference curve analysis o men commodities from view point of women vice versawhen dating, time with other is rare connoisseur corollary time with other quite valuableowhen married, have lots of time with other not so
Maryland - COMM - 402
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Maryland - COMM - 402
THEORY AND ARGUMENT Theories are arguments o They summarize evidence (INDUCTION) o They generate hypothesis and other implications (DEDUCTIONS) o They begin by collecting clues into a first suspicion or hypothesis (ABDUCTION) o The type of methodologyquan
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University of Florida - ANS - 2002
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University of Florida - ANS - 2002
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University of Florida - ANS - 2002
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University of Florida - ANS - 2002
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University of Florida - ANS - 2002
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University of Florida - ANS - 2002
ANS 2002- Quiz 1Name: _ 1) What two developments allowed for the greatest advancements in the meat industry during the 20th century? (4 points)2) What city was recognized as the primary meat processing city in the U.S. from the 1860s through the 1950s?
University of Florida - ANS - 2002
ANS 2002- Quiz 2Name: _ 1) What portion of the beef production cycle (cow-calf, stocker, feedlot) is the most significant within the State of Florida? (3 points)2) Approximately how many months of age is the average market steer at slaughter? (3 points)
University of Florida - ANS - 2002
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