for Searching market information for a
BMA5009 project?
Take a crash course on searching,
with me,
Crash Dummy
Brought to you by the librarians of Hon Sui Sen Memorial Library
Identifying the information you require
Let us look for market
information about the beer
industry in Singapore or
Asia
as well as the company Heineken.
Selecting the relevant databases
For marketing information,
you can try:
1. Global Market Information
Database.
2. Frost and Sullivan.
3. Business Source Premier.
4. Factiva.
5. EIU CityData.
6. EIU Market Indicators and
Forecasts.
For the beer industry in
Singapore or Asia, try these
databases:
1. Global Market Information
Database.
2. Business Source Premier.
3. Factiva.
Where is Business Source Premier?
Go to NUS Libraries portal (www.lib.nus.edu.sg)
global market inform
Search for Global
Market
Information
Database
Logging in
Click on Campus Login if
you are on campus.
but if you are not on campus,
login by entering your NUSNET
ID and password.
The use of data you retrieved is guided
by the Copyright Act
When you see this screen, enter
your NUSNET ID and password.
nusstu\u012345
Searching Global Market Information
Database
beer and (singapore or asia)
Click on Global Reports to see
reports on the beer industry
worldwide with references to
Singapore or Asia.
If Global Reports do not have
enough information on a
particular country, click on
Country Reports
Expanding your search
heineken (singapore and or asia)
Click here
to see the
whole
report
Save and Print
asia pacific breweries and (singapore or asia)
Searching Business Source Premier
Go to NUS Libraries portal http://www.lib.nus.edu.sg
Under Major Databases,
click on Business Source
Premier.
beer
(singapore or asia)
Selecting, saving and printing the
articles
After selecting,
reports are
added into this
folder
What is the difference between
email, save, print and export?
EMAILING will include
reports that are in PDF and
HTML.
Use PRINT or SAVE if you want
to print or save HTML reports
only.
EXPORT will only save citations
and not the full report. Citations
are titles, author, year and
numbering.
Searching Factiva
beer and (singapore or asia) and
market n5 (share* or size*)
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end o to search Faroi t t
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ctiva ns neiah thd markes.
Fa meaing w t or r size
n5 ginn es keyw ize oshare
be arch d. Eg. srt of
se ywor ds apa
ke5 wor
0e.
or siz
Click on this red tick
to select the first 100
articles for
downloading or
printing
Sort by Relevance to see
the most relevant articles
first
Print or Save
I hope you enjoyed the ride with
me, Crash Dummy.
Contact your librarians at:
If you want 3131
Phone: 6516 to know more about
searching, my friends at
Email: [e-mail] Hon Sui
Sen Library would be glad to
Instant message:
help.
www.lib.nus.edu.sg/hlb/im.html