MIXED MESSAGES PRESENTATION.pdf - MIXED MESSAGES An...

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MIXED MESSAGES An analysis of Old Spice advertisement and Stelara commercial.
Why commercials/advertisements? Appeal to the audience to buy products. Market/promote a new product to potential customers. A product to remain at the top against other competitors’ similar products.
Analysing Old Spice Advertisement Video Source:
Isaiah Amir Mustafa is featured in this advertisement. He is an American actor and former American football player. He is seen in different scenes: in shower room, on a luxury boat and on horseback.