HUEC 3032 Mid Term Study Guide

HUEC 3032 Mid Term Study Guide - HUEC 3032 Mid Term Study...

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Unformatted text preview: HUEC 3032 Mid Term Study Guide 12/10/2008 14:33:00 Role of Product Development in the Apparel Supply Chain What is Product Development? o Strategic, creative, technical, and production planning of goods o Requires flexibility to adapt to a fast changing marketplace Products, how they are made, marketing, distributing, etc must be ready for constant change What is the Apparel Supply Chain? o The network that brings apparel products to the ultimate user o Includes: suppliers, product developers, _____, distribution channels, auxiliary businesses The Traditional Apparel Supply Chain o Linear ____, fiber production, textile production, manufacturing, retailers, final consumer o Today: the apparel supply chain functions as ____ and competes globally by using computer knowledge and other technologies o ____ (comprehensive response to profiting challenges) Product Lifecycle o Growth new fashions o Mature saturated market Growth Strategies o Vertical Integration ____ Benefits: use other companies to outsource processes that can be performed better o Horizontal Integration ____ Benefits: reduces competition o Diversification ____ o Globalization ____ Auxiliary Businesses o Important in an agile manufacturing environment o Processes that are not done well within one company can be out sourced to other companies to have it done better Product Development Variations o Branded Products, ____, Private Label Products, ____, Licensed Products, Customized Products Tools of Supply Chain Management o ____, specification ordering, bar coding, ____, CAD, automatic replenishment systems, B2B CONCLUSION: o Successful product development in todays industry environment requires: HUEC 3032 Mid Term Study Guide 12/10/2008 14:33:00 Business Planning Basic Business Functions: Merchandising: planning, developing, and presentation of product line o ____ Production: responsibility for making the product Finance: keeps track of all ____ Operations: oversees upkeep Marketing: ____ Planning Functions Strategic Planning - ____ focuses on the business strategy in the marketplace and overall financial strategy Merchandising Planning planning, developing, and presenting product lines for target market with regard to price, assortment, style, and timing Creative Planning - ____ Technical Planning - ___, focus on fabrics Production Planning links merchandise decision with design and technical, ____ Elements of Product Development Line concept, line development, prototype sample, line presentation, production sample NAICS ____ Product Mix...
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HUEC 3032 Mid Term Study Guide - HUEC 3032 Mid Term Study...

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