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Sustainability in the fashion industryNameCourseInstructors nameDate
Article 1APA:Henninger, C. E., Alevizou, P. J., & Oates, C. J. (2016). What is sustainablefashion?.Journal of Fashion Marketing and Management: An InternationalJournal.Hurdles facing adoption of sustainable fashionFull transparency in the global supply chain is impractical due to the competitivenatureAttitude behavior gap between consumer’s actions and wants.Green washing which affects level of trust between different stakeholdersLack of a definite definition of sustainable fashionFindings of the researchAll stakeholders agree that price and environment friendly alternatives are hugedeterminantsDisparity between consumers wants and actions.Appeals /solutions for problems in fashion industryMore research should be focused on the raw materials used in the clothingindustry as the current ones have low recycling ratesAdoption of sustainable fashion will lead to increase in costs thus unison by allfirms and stakeholders is critical in adopting sustainable fashionTo prevent green washing each firm should give its definition and priorities onsustainable fashion which will enable its various stakeholders to hold themaccountable
The company’s organization goals and strategies should be aligned with itssustainability standards.Article 2Trejo, H. X., Smith, H. A., Trejo, N. K., & Lewis, T. L. (2019). Made in New York: Acollaborative model to encourage slow fashion.Clothing and TextilesResearch Journal,37(3), 139-154.Hurdles in the fashion industryFast fashion practices may have negative effects on the people who produce itsraw materials and the environment from which it is produced.It is difficult for sustainable fiber processing plants like New York(NY) to enter themarket due to the high cost of production and prices which prevents them frombeing competitive.

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Term
Fall
Professor
Klaudia Watts
Tags
Greenhouse gas, Journal of Fashion Marketing and Management, Trejo, Mistral Future Fashion

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