BMG815 Global Policy & Strategy Week 7 –International Strategy Implementation
Week Seven International Strategy Implementation Strategy & Communication Strategy Implementation & Organisational Structure Strategy Implementation & Business Re-engineering Six Sigma International Strategy Implementation & Job Design Strategy Implementation & the Implications for International Business Summary of Week Seven
Aims & Learning Outcomes The aim this week is to focus on key issues facing firms when they implement a strategy. By the end of this week, you should be able to: •Discuss the complexity & identify the challenges associated with strategy implementation. •Understand the importance of staff communications in strategy implementation. •Identify the linkages between strategy implementation & organisational structure. •List four stages of corporate development. •Explain the role of business re-engineering in strategy implementation. •Highlight the implications for international business when implementing strategy.
Week 7 Reading Hunger, J.D. & Whelen, T.L. (2007) Essentials of Strategic Management (4th ed.). Pearson Prentice Hall, Chapter 8. Lynch, R. (2006) Corporate Strategy. FT Prentice Hall, Chapter 17. Suggested ArticlesGreiner, L.E. (1998) 'Evolution & Revolution as Organisations Grow'. Harvard Business Review, May-June, pp 55-67.
International Strategy Implementation Strategy implementation is the third element of the strategic management process developed by Hunger & Wheelen (2007). Environmental Scanning Strategy Formulation Strategy Implementation Evaluation & Control
International Strategy Implementation Many firms & organisations invest huge resources into their strategy development. However, without implementation, strategies can be redundant. The focus this week is to highlight the key issues facing firms when they implement their strategy & in particular, we will discuss the complexities & identify the challenges associated with strategy implementation. As firms evolve, their strategies will change & as a result, this will not only affect their objectives but also effect changes in strategy involving restructuring of the firms, staff relationships & even business processes. This week & next week, we will focus on the implementation of strategy within an international context & also from the perspective of an MNC.
International Strategy Implementation Hunger & Wheelen (2007) define strategy implementation as the process by which strategies & policies are put into action through the development of programmes budgets & procedures & may require organisational changes in terms of culture, structure & management. Strategy Implementation Culture Structure Management Communication Business Process Re-engineering Job Design Language Religion Social structure Political philosophy Economic philosophy Lynch’s Stages of Corporate Development
International Strategy Implementation Strategy implementation involves engaging in the activities & making the right decisions that map onto a firm's strategic plan.