BMMK5103 Assignment Q Sept 2014 (2) - ASSIGNMENT BMMK5103 OUM BUSINESS SCHOOL ASSIGNMENT SUBMISSION AND ASSESSMENT BMMK5103 MARKETING MANAGEMENT

BMMK5103 Assignment Q Sept 2014 (2) - ASSIGNMENT BMMK5103...

This preview shows page 1 - 3 out of 4 pages.

ASSIGNMENT BMMK5103 OUM BUSINESS SCHOOL ASSIGNMENT SUBMISSION AND ASSESSMENT _________________________________________________________________________ BMMK5103 MARKETING MANAGEMENT SEPTEMBER 2014 _________________________________________________________________________ INSTRUCTIONS TO STUDENTS 1. This assignment contains question that is set in English. 2. Answer in English only. 3. Your assignment should be typed using 12 point Times New Roman font and 1.5 line spacing. 4. Assignments should be submitted according to the due date. 5. Your assignment should be prepared individually. You should not copy another person’s assignment. You should also not plagiarise another person’s work as your own. EVALUATION This assignment accounts for 60% of the total marks for the course .
Image of page 1
ASSIGNMENT BMMK5103 OBJECTIVE : To enable the learners: 1. To prepare an effective marketing plan for a selected organisation. 2. To analyse the Opportunities and Threats for the company. 3. To analyse the marketing mix elements to be integrated as a completed marketing plan project. Marketing Plan Project To sustain their existence and excel in the industry, companies rely on effective marketing management.
Image of page 2
Image of page 3

You've reached the end of your free preview.

Want to read all 4 pages?

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

Stuck? We have tutors online 24/7 who can help you get unstuck.
A+ icon
Ask Expert Tutors You can ask You can ask You can ask (will expire )
Answers in as fast as 15 minutes