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Unformatted text preview: DO Donations Advocacy actions Event attendance Membership Volunteerism Keep in mind not everything can be directly tracked. E.g. in the fundraising world, social media has proved bad for getting donations but great for keeping donors engaged in what is going on Facts about measurement tools Some tools are really expensive. Also they can overwhelm you with data There are lots of free & low cost tools. Use them only if they measure the metrics you want At the end of the day, it all comes back to your spreadsheet...
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- Fall '14
- Want, Scientific evidence