Research_Proposal.pdf - MKTG 2010 RESEARCH PROPOSAL...

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1 MKTG 2010 RESEARCH PROPOSAL UNIVERSITY OF NEWCASTLE TRISEMESTER 2 2020 Name : Zahrah Dhianita Heriyanto Student ID : 3359396
2 TABLE OF CONTENTS Cover Page 1 Table of Contents 2 Introduction 3 Background of the Problem and Purpose of the Research 4 Problem Definition 5 Research Objectives and Questions 6 Information Value of the Research 9 Identification and Justification the Purposed Research Design 9 Identification and Justification the Method of Administration 10 The Measurement Tool 11 Sampling Technique 14 Ethical Consideration 14 Potential Research Limitation 15 Conclusion 15 References 16