BSBMKG507 Market Analysis Presentationu201d.pptx - MARKET...

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MARKET ANALYSIS
King Edward VII College King Edward VII College has been in business since last five years offering range of studies and courses related to marketing, HR, international business and other relative fields. Whereas the students at college has been around 500 in numbers. The college offered Certificate Il to Graduate Diploma to their students. Due to the excellent fee structure and innovative teaching methods the college seems to be popular among students. The College currently employs 24 staff members that include the CEO, a Marketing Manager and Marketing Assistant (yourself), office staff and approximately 14 trainers. Whereas future planning involves expansion of college to other areas. But before that, it is important to have some market information in order to start business.
Information sources Technological developments: Technology has a lot of evident impact on the education system. Recent

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