CHAP011 (1) - Chapter 11 Attitudes and Influencing...

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Chapter 11 Attitudes and Influencing Attitudes Multiple Choice Questions 1. When the SPCA presents facts to counter untrue myths, they are dealing most closely with the _____ component of attitudes. A) classically conditioned B) operantly conditioned C) affective D) cognitive E) behavioral Answer: D Page: 395 and 397 Difficulty: moderate 2. A learned predisposition to respond in a consistently favorable or unfavorable manner with respect to a given object is known as a(n) _____. 3. Caleb learned from his parents that littering was bad, so when he sees someone doing it, he forms an unfavorable impression of that person. Caleb's learned predisposition to dislike someone who litters represents his _____. 4. Which of the following is a function served by attitudes? 14
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Chapter 11 Attitudes and Influencing Attitudes 5. Some attitudes serve primarily as a means of organizing beliefs about objects or activities such as brands and shopping, which serves a(n) _____ function. A) knowledge B) value-expressive C) utilitarian D) ego-defensive E) orientation Answer: A Page: 396 Difficulty: moderate 6. Which function of attitudes serves to express an individual's central values and self- concept? A) knowledge function B) value-expressive function C) utilitarian function D) ego-defensive function E) orientation function Answer: B Page: 396 Difficulty: moderate 7. Josh is in elementary school, and he has learned that when he gets good grades and behavior reports, his parents are really proud of him and reward him. So he has developed a favorable attitude toward behaving and doing well in school. This attitude is serving which function? 8. Margaret only wants to buy her clothes at American Eagle Outfitter because she knows that they are considered acceptable by her peers, and she wants to be accepted by her peers. This attitude toward this brand of clothing is serving which function for Margaret? 15
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Chapter 11 Attitudes and Influencing Attitudes
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