LCH2010 T11 Ch14 The Job Search, Résumés, and Cover Letters II Handout (WL).pdf

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LCH2010 English for WorkplaceCommunicationWL1Tutorial 11 - Chapter 14: The Job Search, Résumés, and Cover LettersII1.CREATING ACUSTOMIZED,PERSUASIVECOVERLETTERThe cover letter has 3 purposes:1.Introducing the _____________ (what you have done),2.Highlighting your strengths in terms of reader _____________ (what you can dofor the employer),3.Obtaining an _____________.A cover letter is like a ________ letter. It sells your talents and tries to beat thecompetition.These two kinds of letters share the same writing structure: ____________Writing Plan for Cover Letters1.Opening: Gain __________, introduces the message, and identifies the position.2.Body:Build ____________ and reduce _____________, sells the candidateand focuses on theemployer’s needs3.Closing: Request an interview, and motivate ____________.1.1 Gaining Attention in the OpeningAddress your reader by _____________.Call the organisation for the correct spelling.Two approaches to open your letter:____________ approach for solicited jobsan employment positionhas been announced and applicants are being solicited____________ approach or unsolicited jobsyou dont know whethera position is open and you are prospecting for a jobboth attracting the reader’s attentionStrive for an opening more imaginative thanPlease consider this letter an application for the position of…I would like to apply for……For Solicited JobsAddress the letter to an individual by name.If an employee in the company referred you, name that person.For advertised jobs, refer to the ___________, i.e. the __________ ofthe publication/website and the __________ the position was advertised.Include the exact job ____________ and describe how your________________ fit the _________________.
LCH2010 English for WorkplaceCommunicationWL2For Unsolicited JobsAddress the letter to an individual by name.

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