2027859 Final.docx - 1 Introduction The Oculus Quest 2 is a...

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1IntroductionThe Oculus Quest 2 is a product of Oculus LLC, which Michael Antonov founded in2012. The company was founded to concentrate on the manufacturing of virtual realityequipment to tap into the increasing potential of the gaming industry. Facebook acquired Oculusin 2014 to help Facebook enter the technology industry, especially in the virtual reality gamingindustry. The Oculus quest 2 is an advanced virtual reality game designed to replace itspredecessor Oculus Quest. The Oculus VR LLC specializes in virtual reality headsets, includingOculus Rift's lines and the Oculus Quest Lines. The Oculus Rift virtual reality technology wasthe first product launch for Oculus LLC, which aimed to improve customer experience andcorrect the weakness experienced with the previous virtual reality kits. The kits producedpreviously contained low-resolution power which caused blurred vision when game playersshifted their heads in quick succession, creating a poor-quality virtual reality experience.The oculus rift lines of products introduced a new efficiency in the gaming industry byimproving the users' experiences. The Development Kit 1 was the prototype of the product forthe oculus rift line of products which aimed to test the market acceptability of the Oculus brand.The improvement made on the development kit 1 caused a massive shift from traditional gamingcompanies to the Oculus rift products prompting Oculus to release other products later. TheOculus VR LLC released its second product in the line off Oculus rift in July 2014, entitleddevelopment kit 2, an improved version of Development kit one. It contained higher resolutionpower and low resistance, hence creating clear virtual reality images. The second line of productsreleased by the Oculus LLC is the Oculus quest which was an advanced version of the Oculusrift products. Therefore, within the Oculus line of products, Oculus trades with two types of
2products which include Oculus quest one and Oculus quest 2. The Oculus Quest is the latestVirtual reality kit launched by Oculus on 13 November 2020.The Oculus Quest is unfamiliar because I have never used it before; I came across itthrough a television commercial in October 2020. Oculus LLC has executed rigorous marketinginitiatives to popularize the performance of Oculus quest two and improve the sales turnover ofthe products. The Oculus company runs a relentless television commercial dumbed, 'It's time tobreak free.’ The television commercial shows a young man struggling to play with a handheldmanual gaming kit that seems overly fixated on the screen and struggles to balance the manualgaming kit. The second person displayed in the television commercial is a young lady trying to

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Term
Fall
Professor
knutson
Tags
Oculus, Oculus Quest, Oculus LLC, product of Oculus LLC

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