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MARK1020 - Principles of Marketing I - Course Supplement Sept 2020.docx

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COURSE SECTION INFORMATIONCentre for BusinessSchool of MarketingPrinciples of Marketing IProfessor:Email:Office:Pre-Requisite: NoneCo-Requisite: NoneCourse Number: MARK1020Course Section:Academic Year: 2021-22Term:Academic Level:DiplomaCourse Learning OutcomesThe learning outcomes for this course are the same as those listed in the approvedcourse outline available on Blackboard.Section-Specific Learning ResourcesThe textbooks for this course are the same as those listed in the approved courseoutline available on Blackboard.8768876c3f8c77fa842e1a3d744b2576652a7ade.docxpg. 1
Evaluation System…StudentEvaluationSystemCategoryAssessmentTool:Description:% ofFinalGrade:Assignments andTestsTerm Test 1One Test weighted at 15% consisting of Multiple Choicequestions, On Blackboard15%Assignments andTestsTerm Test 2One test weighted at 20% consisting of Multiple Choicequestions , On Blackboard20%Final ExamFinal ExamOne Comprehensive Exam, weighted at 25% on allchapters consisting of Multiple Choice questions. OnBlackboard25%ApplicationAssignmentOnlineSimulationTen Assignments weighted at 2% each through Revel20%Analysis andDiscussionShared WritingStudents must write and comment on a topical prompt.

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Term
Spring
Professor
PaulAraujo

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