The Problem - 1 Identify the e-marketplaces in this case In...

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1. Identify the e-marketplaces in this case. In this case the e-market places found are B2B and B2C. Thus both these perform the increase in the business side and its customer’s side in an effective way. Thus the marketplaces will create the awareness among customers in order to enhance the business by means of short time. This includes the usage of the company website in an easier way to purchase goods as well as services. Therefore the marketplaces will make the organization to get some form business enhancement in an efficient way. 2. List all the EC mechanisms used by Raffles and how they are used. The EC mechanism followed by the Raffles includes the raffles.com which clearly introduces more number of customers to the company as well its services in an effective manner. Then the portal also includes more kind of information on the hotels with that of the reservation system that links to travelers as well as resources. Thus the CRM program and also the online store for Raffles products clearly enhance the products. Then the Web site also
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  • Spring '13
  • World Wide Web, Raffles, EC mechanisms, luxurious Raffles hotel

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