MIS535 - Week 2 Proposal - Beforewestart,checkyouraudio...

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WEEK 2 COURSE PROJECT PROPOSAL MIS-535 DeVry University, Keller Graduate School of Management Abstract Within this proposal, our team will discuss the potential benefit of utilizing a POS system to reduce inventory cost and redundancy within ShopRite customers’ database while
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maximizing profit by improving customer relationship. It will transfer the data to the cloud computing and processing data to meaningful information that can provide day-to- day activities analysis and support decision making and control in the company. Business Introduction ShopRite is one of the largest retailer-owned cooperative in the United State. There are currently 45 members who individually own and operate supermarkets under the ShopRite banner. (ShopRite , p. 1) It was founded in 1951. Wakefern Food Corporation is ShopRite’s parent company. The cooperative is listed under the Grocers-Retail Industry, according to the SIC Code. It operates more than 190 stores. The company serves customers (B2C) in the northeast region Maryland, New Jersey, New York, Connecticut, Delaware, and Pennsylvania. This would include about 1,000,000 to 4,000,000 individuals. ShopRite's customers range from low to high income customers in different areas of the states. The demographic age would be 20-70 years of age. Its market would be low to middle class family households with an income between $30,000 to $70,000. ShopRite’s consumer behavioral occasions would be new to regular frequency. Customer’s attitude towards their products would be low-cost, yet high quality produce.
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