PSY 320 Multiple Choice 609

PSY 320 Multiple Choice 609 - Q Which of the following...

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Q Which of the following illustrates media influence through a two-step flow of communication? a. a teenager buys a shampoo he saw advertised both on television and in a favorite magazine b. a gun manufacturer convinces a television station to broadcast a program on the right of citizens to bear arms c. a candidate for political office answers questions from a live audience on television d. a salesperson purchases a new car after talking to a respected friend who read about its advantages in a consumers' magazine A Which of the following illustrates media influence through a two-step flow of communication?
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Unformatted text preview: a. a teenager buys a shampoo he saw advertised both on television and in a favorite magazine b. a gun manufacturer convinces a television station to broadcast a program on the right of citizens to bear arms c. a candidate for political office answers questions from a live audience on television d. a salesperson purchases a new car after talking to a respected friend who read about its advantages in a consumers' magazine...
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  • Spring '10
  • MR. JONES
  • Mass Media, Media influence, live audience, Two-step flow, gun manufacturer

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