Advertising Budget Decision - $21,507.08 Sales Force Cost:...

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Advertising Budget Decision Seasonal Indices Quarterly Advertising Q1 90% 10,000 Q2 110% Overhead Q3 80% 15% of revenue Q4 120% Sale Price $40 Production Cost Sales Force Cost: $25 $8,000 $8,000 Q1 Q2 Unit Sales 3591.55 Unit Sales 4389.68 Revenue $143,662.10 Revenue $175,587.02 Overhead $21,549.32 Overhead $26,338.05 Total Cost $129,338.13 Total Cost $154,079.94 Profit $14,323.97 Profit
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Unformatted text preview: $21,507.08 Sales Force Cost: $9,000 $9,000 Q3 Q4 Unit Sales 3192.49 Unit Sales 4788.74 Revenue $127,699.65 Revenue $191,549.47 Overhead $19,154.95 Overhead $28,732.42 Total Cost $117,967.23 Total Cost $167,450.84 Profit $9,732.42 Profit $24,098.63 A B C D 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25...
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This note was uploaded on 04/11/2008 for the course OSCM 230 taught by Professor Dong during the Spring '08 term at Washington University in St. Louis.

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