This preview shows page 1. Sign up to view the full content.
Unformatted text preview: short sound bites Citizens know little about policy choices in elections Citizens vote against their own preferences Citizens vote on character Media influence outcomes by informing citizens about some candidates and not others Providing positive coverage to some candidates and negative coverage to others Agenda setting Patterson – media focus on strategy, citizens interested in policy Campaign advertisements and journalism – news media try and fail to correct inaccurate ads Persuasion Media firms have interests and therefore preferences Kahn and Kenney – editorial endorsements affect news coverage and voter preferences...
View Full Document
This note was uploaded on 04/14/2008 for the course COMM 125 taught by Professor Chompsky during the Spring '08 term at UPenn.
- Spring '08