Unformatted text preview: turnaround time third order fit is when they get better/faster over time ability to deter imitation Tailored activities create trade-offs: confusing people, inconsistencies in brand conflict in activities (different menu for starbucks restaurant vs drive loss of specialization 2 businesses in 1: straddling higher costs lose specialization Why can’t competitors copy a complex system? What is the whole thing because it is so complex. ..what are all the moving parts? tailored activities help you in your position but hurt you from moving into another position...
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- Spring '11
- Learning curve, Rate equation, order fit