COURSE CODE BBA324COURSE NAME: RETAIL MANAGEMENT & MERCHANDISINGTask brief & rubrics: Topics 10 to 20Task: Final-Term Assignment, Week (8) – Via Moodle (Turnitin). Due in week 8, Sunday 19 September 2021, 23,59 CESTAmazon has opened its first store in Seattle:It’s called Amazon Goand the unique aspect is that once you place items in your cart or bag, you don’t need to stopat the register. No, it’s not some sort of charitable supermarket, but rather a new type of store run by artificial intelligence, which recognizes individuals anddeducts the amount owed for their purchases directly from their account credit. The AI (artificial intelligence) that controls the Amazon Go environment followseach customer, noting each item taken and any that may be put back, so no errors are made and there are no charges for products not brought home. With analways-updated list, the assistant keeps track of the customer until they exit the store, deducting the total amount from their account.This new model is generating a controversial discussion about the current and future models of Retail Management and Merchandising. To explore it in detail,discuss the following questions from a critical point of view using the theoretical support used in class and official sources.