Written Report #3

Written Report #3 - Jennifer Jordan PSYC100; Section 0223...

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Jennifer Jordan PSYC100; Section 0223 Written Report #3 12-05-07 In Experiment 1, subjects were asked to rate the strength of whether or not they supported Hillary Clinton for president on a ten point scale. Then, one half of the subjects were presented with a one-sided argument about why Hillary Clinton should not become president and the other half of the subjects were presented with a two-sided argument about why Hillary Clinton should not become president. Then, the subjects were asked to provide another ten point scale rating of whether or not they supported Hillary Clinton’s campaign for the presidency. For this experiment, the independent variable is which argument the subjects were presented with (the one-sided argument or the two-sided argument). This is the independent variable because the researchers varied it in order to see its impact on the subjects. The dependent variable is the percent difference between each subject’s first and second ten point scale ratings. This is the dependent variable because the difference between each subject’s first and second ratings depends on whether they heard the one- sided argument or the two-sided argument. The Experiment 1 researchers predicted that the subjects that were presented with the two-sided argument would be more convinced that Hillary Clinton should not be the next president than the subjects that were presented with the one-sided argument. The results of this experiment supported this prediction because the outcomes show that of the subjects who heard the two-sided argument, 55% were more likely to think that Hillary
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Written Report #3 - Jennifer Jordan PSYC100; Section 0223...

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