CYBERTRONIX LLCBusiness PlanDated: 02/02/2018EXECUTIVE SUMMARY
TABLE OF CONTENTSEXECUTIVE SUMMARY...................................................................................2THE COMPANY AND THE PRODUCT.............................................................5Company History........................................................................................5Mission and Objectives...............................................................................5The Product................................................................................................5MARKETING PLAN...........................................................................................5Present Market Situation................................................................................5Market size and growth..............................................................................5Underlying Trends......................................................................................5Market Niches.............................................................................................5Current Rivals.............................................................................................5Potential Rivals and Substitutes.................................................................5Summary of Environmental Analysis..........................................................5Our Strategic Advantages..............................................................................6Initial Competitive Advantages...................................................................6Sustainable Competitive Advantages.........................................................6Resource-Based Analysis..........................................................................6Strategic Options and Alternative Chosen.....................................................6Alternative Business Models......................................................................6Business Model Chosen.............................................................................6Target Market..............................................................................................6Marketing Strategy.........................................................................................6Product Design Strategy............................................................................6Pricing Strategy..........................................................................................6Promotion Strategy.....................................................................................6Distribution Strategy...................................................................................6Warranty, Packaging, and other Marketing Strategies...............................7OPERATIONAL PLAN.......................................................................................7Company Structure and Ownership...............................................................7Key Personnel................................................................................................7The Top Management Team......................................................................7Other Key Employees, Associates, and Relationships..............................7Production and Operations............................................................................7Production Plan..........................................................................................7Logistics of Component Supply and Inventory...........................................7Logistics of Distribution and Finished Product Inventory...........................7Research and Development..........................................................................7Future Products and Services....................................................................8Future Geographic Markets........................................................................8R&D Facilities and Personnel.....................................................................8Risk Reduction Strategies..............................................................................8Risks Perceived..........................................................................................8Pro-active Risk Strategies..........................................................................8Re-active Risk Strategies...........................................................................8Exit and Harvest Strategies...........................................................................8
FINANCIAL PLAN..............................................................................................8Underlying Assumptions.................................................................................8Expected Case Scenario............................................................................8Worst-Case Scenario.................................................................................9Summary Financial Results...........................................................................9Pro-Forma Financial Statements (Expected Case).......................................9Income Statements.....................................................................................9Cash Flow Statements...............................................................................9Balance Sheets..........................................................................................9Business Ratios..........................................................................................9Conclusion..................................................................................................9
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Term
Fall
Professor
anand
Tags
App Store
