Unformatted text preview: and accessible, and airing commercials on channels that are more likely to be viewed by family audiences. Although Wii may not need to worry about increasing sales at this point, it needs to focus on attracting itself to its intended market. Another communications problem is third-party support for the system. How can Wii extend its popularity beyond old-school Nintendo fans? The answer is simple; find a way to attract third-party developers, and create titles that are not only Wii-exclusive, but show consumers that there’s more to Nintendo than Mario, Luigi, and a revolutionary controller....
View Full Document
- Summer '07
- Wii, Nintendo, Super Mario Bros., Nintendo Wii, Nintendo DS, old-school Nintendo fans