ch 10 - chapter 10 Behavior in Social and Cultural Context...

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Behavior in Social and  Cultural Context chapter 10
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Overview Roles and rules Social influences on beliefs Individuals in groups Us vs. Them: Group identity Group conflict and prejudice chapter 10
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Definitions Norms Rules that regulate human life, including social conventions, explicit laws, and implicit cultural standards Role A given social position that is governed by a set of norms for proper behavior Culture A program of shared rules that govern the behavior of members of a community or society, and a set of values, beliefs, and attitudes shared by most members of that community chapter 10
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Your turn As part of an experiment on learning, you are told to administer an electric shock to another participant every time that participant misremembers a series of words. As the experiment proceeds, the amount of electricity you are administering rises. You started at 15 volts, but the switchboard goes up to 300. How far would you go before you refused to continue? 1. 50 volts 2. 100 volts 3. 200 volts 4. 300 volts chapter 10
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The obedience study Stanley Milgram and coworkers investigated whether people would follow orders, even when the order violated their ethical standards. Most people were far more obedient than anyone expected. Every single participant complied with at least some orders to shock another person. Two-thirds shocked the learner to the full extent. Results are controversial and have generated further research on violence and obedience. chapter 10
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Factors leading to disobedience When the experimenter left the room When the “learner” was in the same room When the experimenter issued conflicting orders When the person ordering them to continue was an ordinary man When the subject worked with peers who refused to go on chapter 10
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The prison study Subjects were physically and mentally healthy young men who volunteered to participate for money. They were randomly assigned to be prisoners or guards.
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This note was uploaded on 04/13/2008 for the course PSYC 181 taught by Professor Kellerplan during the Fall '07 term at UNL.

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ch 10 - chapter 10 Behavior in Social and Cultural Context...

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