Success College AustraliaIntroductionSuccess College Australia is located in Ballarat, Victoria approximately two hours fromMelbourne. The college has a practical service area surrounding the college and includingapproximately 124,000 people. It has approximately 165 employees and 5350 full timeequivalent students. The signature programs of the college are its numerous business andmarketing programs. The college is governed by a nine-member Board.Success College Australia promotes excellence in learning, teaching, and service; provideslifelong educational opportunities; and serves as a cultural, intellectual, and economicresource for the community.The college needs to improve marketing for individual programs; however, with a limitedadvertising budget, the college is unable to heavily advertise for any one program. Tocompensate for a lack of advertising, the program faculty must promote their programsthrough community involvement and relationships with people working in their respective
