Class Notes (Week1)

Class Notes (Week1) - What is Social Cognition I Social...

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What is Social Cognition April 10, 2007 I) Social cognition is a level of analysis (not content area) a. Looks at phenomenon at a process level b. Processes i. Information processing sequence (including parallels and feedback loops) 1. Attention 2. Perception 3. Categorization 4. Evaluation/Inference/Attribution/Elaboration 5. Representation 6. Memory c. Representations i. Information that is processed is represented in memory 1. Attitudes 2. Self-concepts 3. Impressions 4. Stereotypes II) Basic questions to ask: a. How does existing knowledge influence processes? b. How do processes influence the production of knowledge? c. How do social factors influence processes and representations? i. Social influence, perspective taking, group memberships, personal relationships 1. Other people influence our perceptions of 3 rd person 2. Our perceptions of other people depend on our relationship to them—attributions for success and failure d. How does affect influence processes and representations? i.
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This note was uploaded on 04/17/2008 for the course PSC 290 taught by Professor Sherman during the Spring '07 term at UC Davis.

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Class Notes (Week1) - What is Social Cognition I Social...

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