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Unformatted text preview: COMM200 Exam 1 Notes 1 Chapters 1 – 3 Chapter 1: introduction to studying communications 1. Verizon, AT&T, Sprint, etc are communications not communication companies; engineer studying broadband or fiber-optics is communications but the process is communication. Communications is technology and communication is process. 2. We study communication to: o Understand social behaviour o Understand yourself o Improve communication skills 3. Communication is considered a secondary process in other disciplines but in communication it is studied to describe, explain and predict in all dimensions. 4. Functions of science (theory)/goals: o Description – allow to explain, predict, describe; identify relevant variables to the situation o Explanation – accounting for outcomes/effects o Prediction – hypothesizing for outcomes/effects o Control – application/real life; using theoretic knowledge to attain personal goals and solve problems in the real world 5. There are five topics under “understanding the nature of communications” o Symbolic process – there are symptoms and symbols. Symptoms are behaviour that you exhibit that you are unaware of. Symbols are a deliberate meaning of something. o Social process – involves two or more people. You need two or more people for communication to occur o Co-orientation process – two or more people that are deliberately sending a message back and forth, simultaneously aware of one another and of the topic o Individual interpretation process – people interpret messages differently 6. Models are a way of defining communications o Linear model i. Sender message channel receiver (ie, commercial) o Interaction model – not a good model to depict class room activity, sender or receiver at one point in time not simultaneously i. Sender Message channel receiver ↑ ↓ receiver channel message sender (ie, e-mail) o Transactional model i. → message → channel → ← → transceiver transceiver ← channel ← message ← 7. Communication is intentional, there are four examples of this: COMM200 Exam 1 Notes 2 Chapters 1 – 3 o Communication occurs – when the sender intends to send a message the receiver recognizes the sender’s intent o Communication attempted – when the sender intends to send a message but the receiver does not recognize sender’s intent (ie, trying to talk to a friend but he doesn’t know) o Communication attributed – when the sender does not intend to send a message but the receiver perceives that the sender has an intent o Communication does not occur – when the sender does not intend to send a...
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This note was uploaded on 02/19/2008 for the course IR 101xg taught by Professor Garrett during the Spring '07 term at USC.
- Spring '07