precis6 - Culture The Media and Ideology This is an article...

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Culture, The Media and Ideology This is an article written by Stuart Hall to answer the question: What does ideology do for the dominant capitalist order? Hall argues his opinion throughout this piece on to what he thinks the actual affect of ideology is. One of the ideas that the writing is arguing is the fact that the media has a way of using ideology and their voice to get points across in their own words. Hall starts everything off by dividing the two most productive classes into two groups: the people who are solely driven by their own private interests and those who are bound by invisible contracts. He then moves into the different ideological effects under capitalism. The first one is that of masking and displacing. The second is fragmentation and the third effect is imposing an imaginary unity or coherence. The three ideological effects are referred to as the masking-fragmenting-uniting process and one of the most important areas where this is seen is in the state. Hall states, “the important fact about the
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  • Fall '07
  • LOEFFLER,TOBY
  • Sociology, Media, False consciousness, Stuart Hall, Marxist theory

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