This preview shows pages 1–2. Sign up to view the full content.
This preview has intentionally blurred sections. Sign up to view the full version.View Full Document
Unformatted text preview: don’t benefit because they have to pay for all the shipping costs, etc.) o supplier-retailer disagreements Haniford: one, two, three star rating for health suppliers arent’ healthy because their products with one star aren’t being bought due to rating; “arbitrary rating system” o Horizontal Territory overlaps: franchisees are guaranteed a territory, another franchisee (of the same company) opens across the street; Dual distribution: outlet malls sell at cheaper price, hurts retailers o cooperation Cooperation o Channel captain Logistics Proper care, proper refrigeration, etc. Supply chain management o For cars: Supplier network automanufacturer marketing channel consumer Balance total logistics costs and customer service factors o Total logistics costs: stockout, inventory, trannsporation, handling, order processing o Customer service: see book...
View Full Document
This note was uploaded on 02/19/2008 for the course AEM 2400 taught by Professor Mclaughlin,e. during the Fall '07 term at Cornell University (Engineering School).
- Fall '07