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Unformatted text preview: Bait and switch Bargains conditional on other purchases Comparable value comparisons Comparison with suggested prices Former price comparisons o Predatory pricing o Discriminatory illegal? Biggest Holidays for Marketers?-Halloween $3.1 billion-Fathers Day 8.0-Mothers Day 10.4-Easter 10.5-Valentines day 12.8-Christmas/Hanukah/Kwanzaa 220.0...
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This note was uploaded on 02/19/2008 for the course AEM 2400 taught by Professor Mclaughlin,e. during the Fall '07 term at Cornell University (Engineering School).
- Fall '07