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ASSIGNMENT 2.docx - Task 1 Question Suppose a company...

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Task 1QuestionSuppose a company intends to offer a new service to some of its internal customers.Briefly discuss how the fact that the customers are internal would change theprocess of managing the four phases of the service life cycle.
Hence internal customers have more connection with an organisation to influencethe service life cycle.Step 1Offering products to the outer environment is relatively easier for the organisationsas it is usually having a specific structure of market with proper implementation ofservices by the employees. When you have to introduce a product internally in aspecific internal market with Limited number of customers, availability of the life cycleand its factors drastically changes.Step 2In our customers are usually biased towards a specific brand or services whereproviding eternal products to the specific users can create a Biased review of thespecific products. As these are the potential customers and usually internalcustomers are very highly valued, if the product does not match up to the demandthen it can create a negative impact on the internal customers creating laws for theorganization. The level of communication is not fulfilled in this condition as internalcustomers are more likely to receive less communicative process as compared toexternal customers. Atel customers have a very small market where the availabilityof opportunities is directly determined by the implementation of a strategy for sellinginternal products on the basis of quality provision.

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Term
Spring
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