Presented by: GROUP 11 Kaushik Gopal Bhattacharya (7082) Marimuthu P. (7088) Ramanujan A.S. (7098) Sonika Sharma (7106) Sumit Kumar Jangid (7113)
Introduction about GE Healthcare Product categories Organization structure of GE Healthcare Strategic Accounts (specific chosen for discussion) Sales cycle – steps involved Processes and People (covers in depth the step by step approach, people involved in buying cycle & their roles, decision makers, objection handling, sales closing, payment terms and post sales service aspects) Responsibilities of Key Account Managers Challenges for a Sales person 2 GROUP 5 - GE Healthcare
GE Healthcare - a joint venture between GE and Wipro Corporation. Headquartered in the United Kingdom $17 billion unit of GE Its business activities include: Design and manufacture of ultrasound scanners, cardiology products like ECG and fetal monitors Sales and service of the full line of medical imaging and IT products Software services and technology solutions for GE Healthcare products, parts and service logistics Specializing in the design, sourcing and manufacture of diagnostic imaging systems like X-ray, CT and MRI 3 GROUP 5 - GE Healthcare
4 GROUP 5 - GE Healthcare
5 GROUP 5 - GE Healthcare
Selling to Private institutions Escorts Heart Institute Apollo hospitals Pvt. Ltd.
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