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Unformatted text preview: 11-28-07Fashion photographybarren demayer was a german aristocrat who moved to england. london was the beginning of fashion photography, seemed to be based off of classical imagery (posing, setting, etc...) edward stiechen also did some fashion photography in america. fashion photography started out as classical in the 20s and 30s.alexei brodovich... white russian who flew to paris in 1920 and started to do set designing for ballet. in 1928 he joined a studio in a department store in paris. in 1930 immigrated to america and started a museum where penn university is now. became an art director for "parts devour?"started to show motion and not so much a classical feel with posing and such. started applying idea of motion to the models who are posing. photographed people riding bikes, background is blurred. now in the 1940s post war. started bringing motion of photography into the studio, aka out of the streets and keeping it controlled. richard avedon (darkness and light)- movie watched in class...to be an artist you have to nurture the thigns that most people discard. photographed what he was afraid of. today his images are everywhere and some have become iconic in our culture. went into the streets of italy and harlem, mental institutions, etc. wanted to be a creator not an observer. created controversy throughout his whole career. in december of 1994 went back to paris to continue photographing fashion. "what we wear is an indication is a sense of ourselves, its a gift. fashion has been in our history." paris is where it all began for avedon. he came to paris right after ww2 for the first time. was in love with one of his models named doe. there was a joy of discovery of everything french. the streets seemed to burst off of the page. changed the whole mood of fashion photography, before him every model posed and became like a statue. whole mood of fashion photography, before him every model posed and became like a statue....
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- Fall '07