Organizational-Change - a.Forces drive Organizational...

a.Forces drive Organizational Change
1.Competitive Environment :
Globalization
Agressive newcomers
Consolidation into bigger competitor
Deregulation
2.Internal Pressure
Eroding margins
Pressures to grow
shareholder pressure/demand for accountability
3.Rapidly changing technology
4.Changing workforce
5. Political Economics Change
b. Forces resist Change
1.People resistances
habit(liability of success
fear of unknown
Di ffi culty to learn new behavior
Economic Factors /Security
2.Organization Resistance
Strong culture
Structure inertia : Organization structure/Reward System/Information System
Treats to Expertise,Power Relationship& Sources
Little Slack or Funding
Poor Leadership
Traditional Way of Change
-Manager direct and control
-Problem Focused
-Experts analyze and design solution
-Doers implement
-Rolled out as package changed Program
-Employee treated as major source of resistance
Disadvantage
-lack of employee buy-in
-too rigid ,not adaptive
-Experts and doers conflict
-Limited Implementation
-Cynicism
Two Key Element
II.E ff ective Method for change
a. Kurt Lewin’s Organization Change Model
Driving Forces
Restraining Forces
Best Strategy is to decrease Restraining Forces :
-Create Strong and urgent need to Change
-Communication And Education
-Participation
Transit to new stage
• Compelling story & clear change vision
a. Stories should contain 5 impacts: on society/customer/company and shareholder/working team/ "me"
b.Let them choose for themselves ,discover what she or he already knows