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Running head: PROGENEX RECOVERY BRANDING AND PACKING 1 Progenex Recovery Branding and Packing Nolan Mynatt MKG 310 – Introduction to Marketing Colorado State University – Global Campus Leon Chickering October 23, 2015
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PROGENEX RECOVERY BRANDING AND PACKING 2 Progenex Recovery Branding and Packaging Post- workout nutrition is essential for body composition and performance in athletes. Progenex Recovery is a product that has marketed itself inside the CrossFit world for many years. Progenex is the number one go to protein supplement for many people in the CrossFit community. The products branding and packing strategies have created a successful market with little competition. Progenex has developed a unique brand and packing strategy that has taken over the CrossFit community. Progenex uses athletes to brand its product, has a unique package, and has a reputation Office 365 Personal is a Need Office 365 Personal is a cheap and affordable way for many people like students to have access to the Microsoft word products. Microsoft has allowed for people to purchase it for seven dollars a month. A price which is nothing for somebody who is a full time student. Office 365 Personal comes with Word, Excel, PowerPoint, and One Note. These are all the essential items for somebody like a student. The cheap price allows for consumers who need such product to purchase without hesitation. The brand alone speaks for itself. Microsoft and its brilliant marketing has not only marketed this to students, but to average people around the world who need this product for such a great price. Consumer Reports A consumer looking to purchase a word product already knows the value of the product from the brand name. When looking into each and every word product to decide which one is right for each consumer, Office 365 Personal consumer reports offer nothing but satisfaction. The reviews stand strong and there are low risks when looking to purchase this product. The performance is exceptional and that is portrayed in the reviews. Its low price mitigates what
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