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Unformatted text preview: How does mass producTon aFect each? • What is the danger of narrowly deFning one’s organizaTon or industry? • What is meant by creaTve destrucTon? • What is the danger of an emphasis on R&D? • What is the danger from “markeTng mania”?...
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- Winter '16
- Marketing, creative destruction, Marketing Myopia, central message