Group_11_Natures_Warmth_APril_26_2007

Group_11_Natures_Warmth_APril_26_2007 - RECIPIENT: COPY...

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RECIPIENT: COPY NUMBER: Nature’s Warmth LLC “Slippers with heat make happy feet” B USINESS P LAN CONTACTS: Jenna Briddell, Chief Executive Officer / Chairman of Board 131 Blair St.,Ithaca, NY 14850 Tel: (717)676-1052 Fax: (607)255-5015 e-mail: jwb42@cornell.edu Sarah Phillips, Chief Operating Officer 140 College Ave., Ithaca, NY 14850 Tel: 914-260-1763 Fax: 607)255-5015 e-mail: smp56@cornell.edu John Paul Lindsey, Chief Financial Officer 119 The Knoll, Ithaca, NY, 14850 Tel: 607-342-5986 Fax: (607) 255-5015 e-mail: jpl39@cornell.edu Tiffany Poon, Director of Market Research and Sales 805 E. Seneca St. Apt. 4, Ithaca, NY, 14850 Tel: 607-273-3958 Fax: (607) 255-5015 e-mail: twp5@cornell.eduu Seth Palesch, Public Relations Director 208 Dryden Rd. Apt. 206, Ithaca, NY, 14850 Tel: 607-342-5986 Fax: (607) 255-5015 e-mail: sp344@cornell.edu
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April 20, 2007 Confidential Information This Business Plan is for informational purposes only and is not an offer to sell securities or a solicitation of an offer to purchase securities. Any prospective investor interested in the investing in Nature’s Warmth LLC should rely only on the company’s Offering Memorandum, when it is available, in making an investment decision. The contents of this Plan are proprietary and represent significant investment in time and resources by Nature’s Warmth, LLC. The plan is intended to be used by potential investors, funding sources, and partners for the sole purpose of evaluating the business opportunity described. Any other use is strictly prohibited. In accepting this Plan for review, the reader expressly agrees: 1) to keep the contents confidential, 2) not to copy the Plan, 3) to use the information for the sole purpose of evaluating whether to invest in Nature’s Warmth, LLC or become a partner in the company, and 4) to return the Plan to Nature’s Warmth LLC when no longer interested or when requested to do so by Nature’s Warmth LLC.
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Executive Summary Mission Statement To provide our environmentally conscious customers with slippers made from eco-friendly fabrics that offer the wearer soothing heat generated from microwaveable organic rice. Company Overview Nature’s Warmth has developed a natural way to warm cold, achy feet. Our slippers are made from quality, machine- washable, recycled fleece and contain a reusable, organic rice pack inserts that are warmed in the microwave. The wearer then enjoys soothing warmth that can last for over an hour. The heat released by the rice is slow and comforting, similar to the feel of a stone warmed by the sun. Market Opportunity Although Nature’s Warmth sees multiple market opportunities; however, initially we will only be gearing our sales to snow sport enthusiasts. With 154 ski areas and an estimated 6 million skiers in the Northeast, Nature’s Warmth believes that targeting skiers is beneficial for many reasons. As cold weather athletes, who are also commonly of an outdoors nature, we believe
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Group_11_Natures_Warmth_APril_26_2007 - RECIPIENT: COPY...

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