Group_17_Business_Plan_2005 - One Touch, L.L.C. More milk...

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“More milk in less time with One Touch” MooTech 2005 Business Plan Jennifer J. Kim, Chief Executive Officer 704 E. Buffalo Street #3 Ithaca, NY 14850 Tel: (607) 333-1234 Fax: (607) 333-1235 e-mail: jjk48@one-touch.com Clarence Lo, Chief Marketing Officer 1046 College Ave. Ithaca, NY 14850 Tel: (607) 333-1254 Fax: (607) 333-1255 e-mail: cl338@one-touch.com Li-Hsien Yang, Chief Financial Officer 103 E. Seneca Street Apt. B Ithaca, NY 14850 Tel: (607) 333-1287 Fax: (607) 333-1279 e-mail: ly35@one-touch.com Jessica Sailor, Board of Directors 1046 College Ave. Ithaca, NY 14850 Tel: (607) 364-2734 Fax: (607) 364-6475 e-mail: jls238@one-touch.com Zongda Chen, Board of Directors 701 N. Triphammer Rd. Ithaca, NY 14850 Tel: (607) 856-8345 Fax: (607) 856-2643 e-mail: zc37@one-touch.com One Touch, L.L.C Confidential Business Plan Page of 41 One Touch, L.L.C.
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CONFIDENTIAL INFORMATION This Business Plan is for informational purposes only and is not an offer to sell securities or a solicitation of an offer to purchase securities. Any prospective investor interested in the investing in One Touch, L.L.C. should rely only on the company’s Offering Memorandum, when it is available, in making an investment decision. The contents of this Plan are proprietary and represent significant investment in time and resources by One Touch, L.L.C. The plan is intended to be used by potential investors, funding sources, and partners for the sole purpose of evaluating the business opportunity described. Any other use is strictly prohibited. In accepting this Plan for review, the reader expressly agrees: 1) to keep the contents confidential, 2) not to copy the Plan, 3) to use the information for the sole purpose of evaluating whether to invest in One Touch, L.L.C. or become a partner in the company, and 4) to return the Plan to One Touch, L.L.C. when no longer interested or when requested to do so by One Touch, L.L.C. One Touch, L.L.C Confidential Business Plan Page of 41
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EXECUTIVE SUMMARY Mission Statement: Our dairy farm herd management software mathematically maximizes milk production using herd specific statistics on a daily basis while providing a personal level of service. Business Overview: OneTouch, L.L.C. produces the dairy herd management software MooTech 2005. This software not only helps farmers store and organize vital herd information, but can also mathematically determine how to maximize milk production through selective breeding. Another distinctive feature of our product is to provide excellent customer service for our product to help farmers use the software efficiently and without the frustration typically caused by complicated programs or poor technical support services. Market Opportunity: In the United States there are more than 80,000 dairy farms, over 70% of which have fewer than 100 cows. Our competitors concentrate on selling to larger farms, which have better technological resources than small farms. As a startup, we can successfully target these small farms, the underserved portion of the market, and later expand to larger farms.
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Group_17_Business_Plan_2005 - One Touch, L.L.C. More milk...

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