Executive Summary

Executive Summary - I. Executive Summary Resolutions Gym is...

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I. Executive Summary Resolutions Gym is the future of exercising gyms around the country. Combing our state-of-the-art workout machines, our positive atmosphere and our “customer first” attitude, we are providing not just an exercise gym for people who are attempting to achieve better health and fitness, but an overall experience that people are eager to do on a day to day basis. Our goal at Resolution Gyms is to make all of our customers feel comfortable and confident, while providing them with the best opportunity to maximize exercise and improve their nutrition intake. We will be planning on remaining open 24 hours a day seven days a week understanding that a lot of our customers do not have time during the day to get a productive workout in. Our competition is Snap Fitness, 24 Hour Gym, Gold’s Gym, and Spectrum Fitness Club. Four of five of our competitors are open 24 hours a day, while two of those offer full spa’s, indoor courts and fitness classes. Our competitive edge will center
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This essay was uploaded on 04/18/2008 for the course ENT 251 taught by Professor Davidson during the Spring '08 term at W. Carolina.

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Executive Summary - I. Executive Summary Resolutions Gym is...

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