unit 3 people in organisation - Business Studies People in...

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1 Mr. Kangami, 2012/13 Business Studies People in Organisations
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Objective O BJECTIVES After studying this chapter, you will able to Understand the importance of people to the productivity of a business Define motivation Recognise the most significant contributions of the motivational and behavioural theorists and analyse their views on workforce motivation Evaluate how applicable and relevant these views might e to different business situations Chapter 13: Motivation in theory
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Marketing is the process of researching into and identifying consumer needs and employing appropriate price, product, place and promotion strategies in order to satisfy these needs profitably Productivity-what is it?
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Understand the different methods used to motivate workers in practical business situations Analyse the appropriateness of different payment systems and evaluate their impact on motivation Access the role of non-financial methods of motivation and evaluate their impact.
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