Change(revised Fall 04) - C. WIIFT D. Organization 1. Foot...

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Change I. Creating Change A. People want consistency “Lite” Beer Famous Athletes John + + ?
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Change God term What you want Other + ? +
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B. People don’t want to be forced; don’t push too hard
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  II. Manipulating Messages A. Evidence B. Fear Appeals
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Unformatted text preview: C. WIIFT D. Organization 1. Foot in the door 2. Door in the face 3. Good news vs. bad news 4. Problem vs. solution 5. Agreement vs. disagreement 6. Revealing intent 7. Drawing conclusions 8. Sidedness...
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This test prep was uploaded on 04/16/2008 for the course CMS 315M taught by Professor Daly during the Spring '07 term at University of Texas at Austin.

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Change(revised Fall 04) - C. WIIFT D. Organization 1. Foot...

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