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Unformatted text preview: Invasion from Mars . 3. The Invasion from Mars tried to answer 3 basic questions: 4. What was the extent of the panic? 5. Why did this broadcast frighten people and others did not frighten people? 6. Why did this broadcast frighten some people and not other people? The extent of the panic? 7. Audience Size: 0. Probably about 6 million adults 8. How many were frightened? 1. 1.7 million thought the program was news 2. 1.2 million were concerned 3. 1.0 million (+) were frightened Why this broadcast and not others? 9. Dramatic Excellence 10. Radio Credibility 11. Use of "experts" in the broadcast 12. Use of real place names Why did this broadcast frighten these people and not others? 0. Some checked the internal evidence of th broadcast (successfully): 1. Some checked external evidence - e.g., listings in paper - (successfully). 2. Some made unsuccessful external checks. 3. Some made no attempt to check. 4. Religious beliefs and personality factors....
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This note was uploaded on 04/18/2008 for the course COMM 101 taught by Professor Mcdonald during the Fall '07 term at Ohio State.
- Fall '07