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MARK1020 - Principles of Marketing I (Online) Winter 2021.pdf

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MARK1020 - Principles of Marketing I (Online) Winter 2021pg. 1COURSE SECTION INFORMATIONCentre for BusinessSchool of MarketingPrinciples of Marketing I(Online)Professor: Jennifer ComishEmail:[email protected].caOffice:Pre-Requisite: NoneCo-Requisite: NoneCourse Number: MARK1020Course Section: 50933 & 50926Academic Year: 2020-21Term:Winter 2021Academic Level:DiplomaCourse Learning OutcomesThe learning outcomes for this course are the same as those listed in the approved courseoutline available on Blackboard.Section-Specific Learning ResourcesThe textbooks for this course are the same as those listed in the approved course outlineavailable on Blackboard.
MARK1020 - Principles of Marketing I (Online) Winter 2021pg. 2Evaluation System…Student Evaluation SystemCategory(on Course Outline)Assessment Tool:Description:% of FinalGrade:Assignments and TestsTerm Test 1One Test weighted at 15%consisting of MultipleChoice questions, OnBlackboard15%Assignments and TestsTerm Test 2One test weighted at 20%consisting of MultipleChoice questions , OnBlackboard20%Final ExamFinal ExamOne Comprehensive Exam,weighted at 30% on allchapters consisting ofMultiple Choice questions.On Blackboard30%Assignments and TestsOnline AssignmentTen Assignments weightedat 2% eachOnline McGraw-HillConnect Assignments20%Assignments and TestsDiscussion PostingStudents must postanswers and makecomments to weekly videoactivities.

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Term
Summer
Professor
Michael Hlinka
Tags
Marketing, School of Marketing, Course Section

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