This preview shows page 1. Sign up to view the full content.
Unformatted text preview: d. Consolidation & Depression WWI-WWII i. Depression less customers ii. New deal more regulation iii. More diffusion of phone in America II) Social & Cultural: Educating the Public a. Free Publicity 1 st PR (i.e.: mentioned in church life, newspapers) b. Explicit advertising, door-to-door subscriptions c. Finding Uses: Novelty (train times), sales pitches, emergencies d. Campaigns against misconduct (eavesdropping on party lines)...
View Full Document
This note was uploaded on 04/18/2008 for the course COMM 107 taught by Professor Televisionhistoryandform during the Spring '07 term at NYU.
- Spring '07