HD-DVD versus Blu-ray - RUNNING HEAD HD-DVD VERSUS BLU-RAY...

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RUNNING HEAD: HD-DVD VERSUS BLU-RAY 1 Assignment 2: HD-DVD versus Blu-ray Yvonne Mitchell February 2016 Dr. Charles Watkins Advanced Computer Architecture Strayer University
HD-DVD VERSUS BLU-RAY 2 Both HD-DVD and Blu-ray formats were developed to succeed DVDs as optical discs with higher quality video and audio playback and larger capacity to store digital data, audio and video. In 2001, the DVD Forum started to study new and efficient HD codecs with an interest in fitting HD movies on dual-layer DVDs. (Taylor, 2009) This was the beginning of work on the next generation of optical disc technology and it steadily progressed over the following years. The competition of formats started at the beginning of 2002 with announcements of new blue- laser technology by Toshiba in January and nine companies (Sony, Philips, Pioneer, Hitachi, LG, Panasonic, Samsung, Sharp, and Thomson Multimedia) in February. Both formats utilize a blue- laser technology superior to the red-laser technology that DVDs use but were not compatible with each other. This paper will delve further into the format war that ensued as both groups released competing products. Highlighted topics will focus on the benefits and drawbacks for both HD-DVD and Blu-ray, the processing hardware requirements, similarities and differences, and the key reasons why Blu-ray triumphed over HD-DVD. Overview of Developers and Promoters The high definition format war involved the Blu-ray group, led primarily by Sony, and the HD-DVD group, led by Toshiba and NEC. Sony is a Japanese corporation that does business in consumer and professional electronics, entertainment, gaming, and financial services. The company’s business operations are broken down into four categories: electronics (video games, network services and medical business), motion pictures, music, and financial services. Toshiba is also a Japanese corporation that offers products and services in consumer electronics, information technology and communications equipment and systems, electronic components and materials, power systems, industrial and social infrastructure systems, household appliances, medical and office equipment, lighting, and logistics. The original supporters of HD-DVD were

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